Streaming Audio
Surround our audience with a :30 or :60 custom commercial, created specifically for your business.
Streaming commercials include a synched web display ad that clicks-through to your website while your commercial airs. Maximize your message’s impact by including a call-to-action or special offer to increase traffic to your website.
Prior to the streaming experience, a :15 second video gateway ad plays right in the player and your business can take advantage of this captive audience by including your video commercial.
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On-air ad recall & response rates significantly increase when combined with streaming. Consumers are more likely to take action on an on-air ad if they also listen to streaming.
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Users who also stream were more than 3x more likely than on-air-only listeners to take specific action from an ad, e.g., search for more information or go to an advertiser’s website.
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The addition of streaming impacts on-air ad response rates more than any incremental increase on-air ads alone.
- The addition of streaming boosts ad response rates by a greater percentage than increasing on-air ads by 15x or more.

Fill out the form above to receive more information about how your business can be included on streaming radio, or contact Kirsten DiChiapparri at Kirsten@optinmediari.com or by phone at 401.433.4200 x254.


Cumulus Media Providence develops radio & digital strategies to deliver successful and creative marketing campaigns for businesses and agency partners.